The Band and Band names

In my music video, there are is one girl and one boy member. Therefore, the name needs to appeal to both boys and girls, as they are both my target market.
Taking in to account my target market is between the age of 16-19 years old, I had a look at the research I had done earlier, and saw what types of names the artisits had that my targt market were currently listening too...

Research suggested...

Rihanna

The Wombats

Kendrick Lamar

Green Day

Paramore

Beyonce

The Wanted

1975

One Direction

Alt-J

Kaiser Chiefs

Coldplay

 Eminem

Then I thought of some suggestions of my own.
Some suggestions:

• The Scarlets
• Interchange
• All Saints
• No Eras
• Plan X

I then asked a group of 18 people which name they favoured and why. These were my results and some of the responses I got. 

The Scarlets 5

Interchange 4

All Saints 1

No Eras 2

Plan X 7

"The reason I voted for The Scarlets was because it sounds like an indie band, and no other band has a name related to a colour that I know of. Scarlet would also be an effect name for use of advertising, as you could use the colour to advertise your brand."

"No Era's is an awesome name, and the way it is spelt is unique"

"Interchange sounds like waiting for the next plane...Plan X is good. Its simple, memorable and I think it fits really well with the indie genre."

"All Saints could be mistaken as a choir...however, it does relate to the song. I don't think that is that important though, the artists' name never really relates to the song name."

I decided on the name 'Plan B' for many reasons. Firstly, I think its is a short and memorable name that my target market could relate too. Second of all, I think that the name presents me with lots of useful marketing techniques, as I could use the 'X' for lots of different purposes. I even thought about the possibility of using it as a roman numeral/ Therefore, I have decided on the name 'Plan X'. 

Next, I started thinking of some names for the album. These are some names I came up with:

• Red Night
• After Math
• Cure
• After Dark 
• No returns

I asked the same 18 people what they though of the Album names. Here were the results. 

Red Night 4

After Math 6

Cure 2

After Dark 6

No returns 0

"After Dark is cool...suggests mystery."

"I think Cure is too cliche.. and After math sounds perhaps too academic...or like the 'after math' of a late night out."

"Red Night is effective, as it is uniqu. I think it will catch peoples eye, people don't normally hear 'red' night so it will catch peoples attention...good awareness of your band."

Therefore, I decided to go with After dark. I like this name the best as I think it works well for my target audience, and therefore my band and its genre. Also, it links well to the filming that I will be shooting in the dark for my music video. 

I presented both of these graphs using Slideshare, which was a great software as it allowed me to make graphs quickly and efficently. I also think that they display the results clearly. 

Template for Digipak

I needed a template to follow for my digpak to understand the right dimensions that I needed. I used this site: 

http://www.duplication.ca/printspecs/digipack.htm

which allowed me to understand the dimensions and the layout that I wanted to use for my digipack. 

I wanted to use this design as I have already worked out which images I am going to use in order to create my digpack. 

Story board for Video

To help my to establish my ideas in a laid-out format, I drew each scene that I wanted to include in my Video. 

This exercise was just as useful as the storyboard, but perhaps more so, as I had to physically imagine what I wanted the scene to look like, which was an effective use of planning. 
Although my drawings lack detail, they have helped my establish what I want to be in each scene, and I hope that my day of filming will be a lot more time effective and organised. 

Shot Breakdown

Shot Breakdown

*(SAA)=same as above

Time

Action/Camera Angle and editing/fx/ Lighting/ Costume/ location

0.00-0.06 No lyrics. 0.06-0.10 No lyrics. 0.10-0.12 No lyrics. 0.12-0.15 ‘Oh the state things are in’ 0.15-0.17- ‘walked alone’ 0.17-19 ‘through the cold’ 0.19-0.21 ‘catacombs’ 0.21-0.24 ‘Way out’ 0.24-0.27 ‘These empty streets are snowed over, they’ 0.27-0.30 ‘fill my heart and mind’ 0.30-0.32 ‘With their mem…’ 0.32-0.36 ‘…ories, ohh oh oh’ 0.36-0.42 No lyrics. 0.42-0.45 No lyrics. 0.45-0.47 No lyrics. 0.47-0.51 ‘Oh saint era’ 0.51-0.55 ‘Oh saint era, I’ll wait’ 0.55-1.03 ‘by the sea, to hope that my heart will come back some day, an’ oh saint’ 1.03-1.06 ‘era, oh saint era’ 1.06-1.13 ‘I’ll wait by the sea, to hope that my heart will come back some day’ 1.13-1.17 ‘broken glass along my feet’ 1.17-1.24 ‘boarded holes and wandering souls. They’ve got’ 1.24-1.27 ‘their peace’ 1.27-1.35 ‘And empty swings they pierce right through, everything they had a chance to do.’ 1.35-1.40 ‘They’ve got their wings’ 1.40-1.43 1.43-1.45 ‘and oh’ 1.45-1.47 ‘saint era’ 1.47-1.49 ‘oh saint’ 1.49-1.51 ‘era’ 1.51-1.53 ‘I’ll wait by the sea’ 1.53-1.57 ‘to hope that my heart will come back some day, oh, ’ 1.57-2.00 ‘saint era, oh’ 2.00-2.03 ‘oh saint era, I’ll wait’ 2.03-2.12 ‘by the sea, to hope that my heart will come back some day’ 2.12-2.14 ‘ohh, oh oh…’ 2.14-2.16 ‘oh…’ 2.16-2.18 ‘oh…’ 2.18-2.24 No lyrics 2.24-2.48 No lyrics. 2.48-2.51 ‘Ohh oh oh’ 2.51-2.54 No lyrics. 2.54-2.57 No lyrics. 2.57-3.00 No lyrics. 3.00-3.08 No lyrics. 3.00-3.40 -(3.13-3.20) ‘oh saint era, oh saint era…’

Boy 2 walking down the street. Eye line level, medium close up. No fx. During the day-natural lighting. Hand-held camera. Tracking the boy as he walks further away. Boy wearing casual clothing e.g. Jeans and a hoodie. Busy street in Oxford.   Jump cuts to the front where we see the front of his body. His head is low. Eye line level, close up of face. No fx. *(SAA). *(SAA). *(SAA). Jump cuts to his face, which he lifts to the camera and gains eye contact. Extreme close-up. No fx. *(SAA). *(SAA). *(SAA). Jump cuts to an extreme close up of the side of this face. He is singing to the lyrics ‘Oh the state things are in.’ Leaning up against the side of the wall, looking directly outwards, not to the camera. No fx. *(SAA) *(SAA) Inside, surroundings not visible.   Jump cuts to girl 1 in bed, lying face first. High angle shot. No fx.  Early in the morning-quite dark and gloomy. Hair long and scruffy, long baggy pajamas. In a girls bedroom. Alarm goes off, and she slowly roles of the bed, and then staggers up. High angle shot. No fx. *(SAA).  *(SAA) *(SAA) Staggers with walking and walks out of the right hand side of the camera view. High angle shot. No fx. *(SAA) *(SAA) *(SAA) The font ‘WAY OUT’ in Cambria body font appears in bold white capital letters. Eye line view of the woods. The woods are in the background. The woods are viewed in a sepia effect. Lighting is natural-taking place during the day. The font Jump cuts to extreme close up of person’s hand playing the guitar. No fx. Lighting is dim, but spotlight is used on the hand. Jump cuts to a person walking through the street in new york. It’s raining, taken from a point of view shot. Hand-held camera. No fx. Jump cuts to girl 3 who is putting lipstick on in the mirror. Molly is situated towards the right hand side of the frame, and we can see her reflection in the mirror. No fx. Natural lighting in the room. She is wearing casual clothes, a green cardigan with grey trousers. In her bedroom. Molly looks towards the camera and purses her lips, then exits the frame right hand side. No fx. *(SSA). *(SSA). *(SAA). Band plays music. Camera close up shot of boy 1 playing the drums with the beat of the music. Staggered effects, as if the image is placed on top of each other. Natural normal lighting. Casual, hoodie and jeans. Music room. Girl 2 gets in the car. Medium close up shot. Takes off her hat, which is her work uniform. She ruffles her hair, applies lipstick, turns up the music and drives away. Filming in the takes her point of view and are seen driving. Looks to the right hand side, where we see Ben walking past. The camera fixes on Ben. Camera changes to view the front of Ben walking down the street. Camera is at eye line level. No fx. *SAA. He has his headphones in. nodding his head to the beat. Casual attire of jeans and high top trainers. Busy street in a town. Cameras angle moves to side angle eye line level far close up. No fx. *SAA.  *SSA. *SAA. Point of view shot (from Ben’s perspective.) A clip of an ambulance driving past. Blurred smeared effect. *SSA. *SSA. *SSA. Girl 1 (Charlotte) sits in the library, work spread out in front of her. He has her headphones in and is tapping to the rhythm rather than playing attention to the music. Low angle from bottom of the table leg. No fx. Natural lighting. School uniform. In the library. Girl 4 (Jemma) lying in bed wakes up and slowly looks around her.  In her untidy messy room. High camera angle, to see the sight of the rest of the room. No fx. Natural lighting. In pjs. Slowly walks out of bed, mid shot close up, of Jemma looking dazed, steps out of bed, sound of bottles. Slowly walks over towards the mirror. No fx. *SSA. *SSA. *SSA. Stumbles up, looks in the mirror, then casually looks at her watch, and panics. Close-up of the mirror. No fx. *SSA. *SSA. *SSA. Extreme close-up of the side of the girls face, singing the lyrics. No fx. *SSA. *SSA. *SSA. Medium close-up of the drummer playing the drums. Sepia effect. *SSA. *SSA. *SSA. Medium close-up of the guitarist’s face (Andy)*SAA. *SAA. *SAA. *SSA. Extreme close-up of guitarist’s hand playing the guitar. *SSA. *SSA. *SSA. *SSA. Girl 4 (Jemma) walking through the woods, with her back towards the camera. A mid shot. No fx. *SSA. Costume is a skirt and flowy top, natural looking. In the woods. Boy 1 (Andy) walking through the woods, with his back towards the camera. A mid shot. *SSA. *SAA. Casual attire. *SAA. Girl 3 (Molly) *SSA. *SSA. *SSA. *SSA. *SSA. *SSA. Boy 2 *SSA. *SSA. *SSA. *SSA. *SSA. *SSA. Lyrics “TO HOPE THAT MY HEART WILL COME BACK SOME DAY” Each word appears when they have been sung, in white bold American typewriter font. Woods in the background. Sepia fx. Checks out her hair in main mirror of the car. Close-up of mirror. No fx. *SSA. *SSA. In the car. Focus on Girl 2 (Lauren) foot stepping out of the car, hear the door slam shut. Birds eye view shot. No fx. *SAA. Casual e.g. converse. *SAA. Camera looking at the feet brushing through the leaves in the woods. Low camera shot. No fx. Natural Lighting. Casual-trainers and jeans. In the woods. Walking through woods from point of view shot. High angle, looking at one pair of feet walking through the woods.  Lyrics climb up trees ‘that my heart will come back some day’ Point of view shot. As the person walks past the trees, the lyrics Shows guitarist rocking out. Straight on mid close-up. No fx. *SSA. *SSA. Rehearsal room. Establishing shot showing the rest of the guitarist and drummer. *SSA. No fx. *SSA. *SSA. *SSA. Shows drummer rocking out. Straight n mid close-up. No fx. *SAA. *SSA. *SSA.  Boy 2 (Ben) walking along the street, back facing camera rocking out. Mid close-up. Old movie effect. *SAA. *SSA. *SSA. People slowly start to emerge in the woods until they are all united, come together hug one another, laugh, act happy, and start to get things out of their bags.   Range of establishing, long takes and close-ups. No fx. Dark husky dusk natural lighting. Very casual, lots of coats and boots as it is winter. In the woods. Feet running through the woods. High angle. No fx. *SAA. *SSA. *SSA. High angle Close-up of bottles being grabbed out of a bag. Sound of talking and laughter in the background.  No fx. *SSA. *SSA. *SSA. Band rocking out.  Establishing shot of band. No fx. *SSA. *SSA. *SSA. Band rocking out. Extreme close-up of hand playing the guitar. No fx. *SSA. *SSA. *SSA. Look at the dark sky as they run through the woods. Camera focuses on the sky. High angle. No fx. *SSA. *SSA. *SSA. Peoples arrive in the woods, get the bottles out, laughing, fire, chilling, ends with close up of two bottles of beer smashing together and a ‘woo’. Sepia effect. *SSA. *SSA. *SSA.

Action/Camera Angle and editing/fx/ Lighting/ Costume/ location