It is promoting her album, therefore, the font it very minimalistic and simply tells us that her new album is coming soon. Perhaps there is no dates to entice the audience to get hyped and prepared, so that when it is released more people will know about it.
The image takes up the whole frame and is extremely eye-catching and effective! Despite it being in black and white, with no eye-catching colours, I think that the uniqueness of this image is what is most eye-catching, with one eye covered, harsh evil stare, along with her costume that works well with her pose, for example the mid-close up shot is intense as we can clearly see her facial expressions.
The red makes the individual successful singles stand out. Therefore, people will see these and want to see what else is on the album! This is a good marketing strategy.
There are not any props in the image, but she has a lot of costume and harsh makeup. Th metal rings that she wheres presents her as harsh and associated with the rock genre.
Lastly, her trademark 'R' for Rihanna is in the top right hand corner and is use for all of her merchandise to do with this album.
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